“It’s something that I know all of sports are looking at right now, and that is the format of the game and the length of time it takes to play the game,” Silver said. “Obviously people, particularly millennials, have increasingly short attention spans, so it’s something as a business we need to pay attention to.” […] “When the last few minutes of the game take an extraordinary amount of time, sometimes it’s incredibly interesting for fans, other times it’s not,” Silver said. “The short answer to your question is we are going to take a fresh look at the format, specifically in the last two minutes.”
“Paul, what’s your biggest pet peeve?”
Thanks for asking. First, it’s any stereotype that has to do with millennials. Second, it’s businesses blaming any issues they have on said millennial stereotypes. Third, it’s the word millennial.
But Adam, you’re right. Let’s tackle the real problems of the NBA. Here’s a hint: they have nothing to do with our generation! Because your generation’s in charge. And have done stupid things such as allow music to be played DURING THE GAME. It’s not the Harlem Globetrotters, I don’t need a Future song playing while I watch Doug McDermott miss a three. Second, your generation took away trash-talking and any opportunity to play tough and mean in the league. You can blame it on the Millennials for being soft, but actually your generation changed the rules to disallow it. If you even stare down a guy after dunking, you get a technical. Hang on the rim for a second? Technical. Call someone a bitch? Technical. Hard foul on a guy? Flagrant. It’s not that older generations were tougher, it’s that older generations changed the rules to penalize that toughness.
Two easy fixes for you Adam Silver. Amazing that my soft, low attention span Millennial brain could even finish writing this article! I’m impressed at myself!